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About Me.

Hi, I’m Sandy, an e-commerce and digital marketing enthusiast with a Bachelor of Applied Science in Materials Engineering from the University of British Columbia. My journey into the world of business and marketing began during my time at UBC, where I balanced rigorous engineering studies with a growing passion for digital marketing and entrepreneurship.

In my final year, I ventured into the e-commerce space, launching several online stores on Shopify. By leveraging market research and running targeted ad campaigns on Facebook and TikTok, I successfully generated my first online sales. This pivotal experience revealed the immense power of digital marketing and branding in driving business success.


To further hone my expertise, I completed the Google Digital Marketing & E-commerce Professional Certificate. This program deepened my knowledge of SEO, SEM, email marketing, marketing analytics, and comprehensive e-commerce strategies. It equipped me with the tools needed to effectively drive online business growth. I continue to expand my skill set every day, staying ahead of industry trends and embracing new learning opportunities.

Currently, I am the co-founder of Locale Lift, a digital marketing agency dedicated to helping small to mid-sized businesses thrive in the online world. At Locale Lift, I specialize in crafting and executing comprehensive digital marketing strategies, including web design, SEO, SEM, email marketing, and paid advertising, all aimed at delivering measurable results for our clients.

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As I continue to evolve in my career, I’m eager to apply my creativity, analytical skills, and passion for digital marketing to new challenges. I’m excited about the future and the opportunity to make a significant impact in the industry.

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Education

May 2024 - August 2024

Digital Marketing & E-commerce Specialization 

Google Career Certificate 

Through this specialization, I developed a strong foundation in SEO, SEM, social media marketing, and display advertising, complemented by hands-on experience with email marketing, Google Analytics, and Google Ads. I gained a deep understanding of e-commerce strategies, including conversion rate optimization, online merchandising, and mapping customer journeys. By creating and executing a comprehensive digital marketing and e-commerce plan, I demonstrated my ability to effectively drive online sales and contribute to business growth.

September 2018 - April 2024

Bachelor of Applied Science

University of British Columbia

Specialized in Aerospace Materials Engineering, where I developed strong research, data analysis, and problem-solving skills. Gained experience in presenting complex technical information clearly and effectively, which enhances my ability to craft data-driven marketing strategies and communicate insights in digital marketing and e-commerce contexts.

Call 

(236) 788-9424

Email 

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© 2024 by Sandy Dutta

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